About

Merit Advisor Group is a business consulting firm that works with senior executives, primarily presidents and chief executive officers of public and private companies. We focus on improving your company's financials by initiating necessary changes. We accomplish this by performing an up-front analysis, leading to the integration of strategy with sales and marketing.  We differ from other business improvement specialists by taking a best practices approach to analyzing your business.

Merit Advisor Group utilizes the Value Forward® methodology to identify the strengths and weaknesses within your company. We perform a comprehensive analysis of your business. Together we develop the strategy for improving those weaknesses and building on your strengths in order to achieve your desired outcome.

Michael Castorino is CEO of Merit Advisor Group.  He is a member of the world wide management consulting consortium called the Value Forward Network. He is also a staff writer for BDM News, the world’s largest sales and marketing strategy newsletter, read in over 110 countries, and CEO Management, an executive best practices quarterly publication.