Modda “The Brazilian Keratin treatment” has changed the hair industry - with our "signature" Smoothing Therapy and continuing with a complete range of products for a perfect hair.
Since our launch in USA  in 2009, Modda  has led the way with innovative technology and amazing results. It is no wonder Modda is now one of the leading smoothing system in the World! All Modda  treatments and  products are specially formulated to contain natural keratin protein and nutrients, which rebuilds, restores and rejuvenates all types of hair. No more bad hair days with Modda “The Brazilian Keratin Treatment”!
Keratin is a naturally occurring protein found in our hair skin and nails. This, overtime and because of other products we use, will deplete from the hair. The Modda Treatment brings life back into our locks by restoring the keratin which creates lustrous and shiny hair that is still very manageable. This gel based product is almost Formaldehyde free, unlike other straightening treatments. Modda Treatment does contain a small amount of an organic aldehyde nutrients compound though, which has the same effect. This makes this product less irritating and noxious to most. After application on the hair, you will not need to keep from wash or nothing like that, you can do whatever you want. Other straightening methods such as the Brazilian Blowout or the Japanese Straightener and Coppola are well known for the same thing. The Japanese method is more costly, and uses more chemicals but last longer. The blowout will not last as long and Coppola keratin treatment you need stay 3 days with no wash your hair, but does the job.
It has been our experience, that good candidates for Modda treatment are anyone who has frizzy, curly, damaged or processed hair. We have performed the treatment on every hair type (fine/course/frizzy/curly), as well as hair that has been permed, Japanese straightened and extensions. In doing so, we have found that with proper communication and a well-considered application, everyone can benefit from Modda “The Brazilian keratin Treatment”.
Modda treatment will actually improve the health of color-treated/highlighted hair by conditioning the hair while sealing the cuticle for enhanced color, reduced frizz and radiant shine.
If your hair is wavy, Modda treatment will make your hair appear naturally straight and healthy. If your hair is very curly, it will minimize frizz while enhancing the appearance of the natural wave/curl. If you have straight, frizzy hair, this treatment will eliminate frizz and promote radiant shine. Effortlessly manageable and with plenty of body and bounce. There will still be the option to wear hair curly/wavy (depending on the hair type) and the freedom to blow dry hair smooth and straight in a fraction of the time invested prior to receiving the treatment.
We are the ONLY Professional Smoothing Treatment that actually improves the health of the hair. No Damage! Entire in-salon treatment is completed in just a little time! The minute you leave the salon, you can wash and air dry your hair, No down time! And it will be smooth and radiant! Results last up to 16 weeks. Now you can have hair smooth, shiny, and frizz-free and healthy! Our aftercare products ensure even longest lasting results.
With an open forum format allowing salons , stylists and clients to communicate their ideas, suggestions, concerns and feedback on current marketing and sales efforts we are innovate one more time. The feedback received at these luncheons has been proven invaluable to us. Real "in the field" feedback is what we need in order to accurately address the desires, needs, concerns and challenges faced in the marketplace. And it is our primary goal. We will be posting highlights on a regular basis via  Facebook. We look forward to sharing this information with you as we are certain that all can benefit from this one-on-one communication.