NECG is a growth strategy consulting firm for marketing-driven organizations. The firm is managed by senior executive leaders and operates under the "principal principle" philosophy of partners directly managing and consulting on client engagements.

Each partner has over 20 years experience managing businesses at companies like Procter & Gamble, Johnson & Johnson, PepsiCo, Novartis, Tambrands, Booz Allen and McKinsey.

NECG's practice spans industries ranging from healthcare to consumer packaged goods, to retail, beverages, financial services, hospitality, food service and private equity.

Our approach to client engagements is customized to clients needs:

- Corporate and business unit strategy
- Branding strategy roadmaps
- M&A, turnaround strategies
- Market and competitive assessments
- World class benchmarking
- Functional marketing strategy (e.g., product development, research, communications)
- One-to-one senior management counsel
- Implementation planning

For more information, please call us at (203) 226-9200 or visit www.necg.net.