Based on neuroscience principles and cutting-edge technological infrastructures, such as brain imaging solutions, neuro-psychological tests, and biometrics, Neuroset studies what consumers watch, feel, how their emotions affect their behaviours, and how they make decisions on a deep, subconscious level. Neuroset provides businesses with the most effective, unconventional, and highly actionable solutions to make their products highly desirable, get a deeper understanding of their marketplace, and lead competition.