About |
Michael Kuller, RPh announced today he is launching his latest venture, a book entiled, "The Next Step - Retail Home Medical Equipment" (2012, CreateSpace).
"The Next Step - Retail Home Medical Equipment" is a step-by-step guide to starting up and making a retail home medical equipment business successful including:
· How to write a business plan
· How to find space
· Obtaining financing
· Product selection
· Inventory management
· Pricing
· Operations
· Hiring and training
· Customer service
· Inside selling
· Branding
· Advertising
· Promotion
· Using the internet
· Outside sales
In addition, he includes his original business plan for use as a guide. He also provides his most recent profit and loss statement with percentages for comparison.