Michael Kuller, RPh announced today he is launching his latest venture, a book entiled, "The Next Step - Retail Home Medical Equipment" (2012, CreateSpace).

"The Next Step - Retail Home Medical Equipment" is a step-by-step guide to starting up and making a retail home medical equipment business successful including:
·         How to write a business plan

·         How to find space

·         Obtaining financing

·         Product selection

·         Inventory management

·         Pricing

·         Operations

·         Hiring and training

·         Customer service

·         Inside selling

·         Branding

·         Advertising

·         Promotion

·         Using the internet

·         Outside sales

In addition, he includes his original business plan for use as a guide.  He also provides his most recent profit and loss statement with percentages for comparison.