We do trackable, response oriented marketing and strategic consulting.  We start with a free marketing audit, then recommend low cost methods first such as customer retention marketing, referral marketing and lost customer reactivation.  We focus on:

* marketing strategy (what to say, how to say it, who to say it to)
* marketing tactics (where to say it and how often)

Strategy comes first.  It's important to have message/market/timing match and to use the media your targeted people are using.