Reign Lore, a premium bags & accessories company, takes on the spirit of Beau Monde. Born in the cultural center of the Los Angeles valleys, Reign was crafted to cater to the urban cosmopolitan’s standard of fashion, style, and function. Our enthusiasm for timeless design continues to enshrine a space for adoration of the sophisticated. To achieve our signature distinction of refined style, our founding designers drew inspiration directly from the "City of Angels". Embodied with the glamourous posh of Rodeo Drive and the fabled Hollywood Hills, the ethos of Reign can be appreciated in each of our beautifully crafted products as we continually partner with the most talented creators that share our core values: Perpetual Innovation, Superior Design, & Enduring Style. Above all, we surrender our passion to these values to ensure we pay homage to our fashion heritage, while pushing the industry gracefully forward.