Rotgar

Rotgar is a search-visibility consultancy and research practice for medical organizations and law firms. We help teams measure and improve discoverability across Google Search, Google Maps, and AI answer surfaces such as ChatGPT, Gemini, and Google AI Overviews. Our work combines technical SEO, content strategy, entity and citation analysis, local search, and Generative Engine Optimization. Rotgar also publishes reproducible research on AI citations, source overlap, and generative-search visibility, with public datasets, code, and methodology.