About

RUSHU is a celebration of stories - tales of heritage, strength, and grace, and of a lineage I feel
deeply connected to. It is more than just couture; it is an ode to womanhood - to its timeless
regality, resilience, and spirit. RUSHU is more than a label; it’s a living legacy . Every Rushu
Saree is an enduring expression of resilience, grace and soft – power, something that does not make
noise, but shakes the world. RUSHU aspires not merely to clothe, but to honour the soft power of
intellect, endurance, and quiet rebellion - for royalty lies not in blood alone, but in the heart one wears
and the soul one carries