Aiken, SC (1888PR) July 5, 2010 – In an effort to transcend turbulent economic times in print media, Sashay Magazine launched online in February of 2010 with an outlook of optimism for women of the 21st century. In the Fall 2010, the launch of Sashay Magazine’s eco-minded print edition will highlight topics about travel, food, health, art, fashion and lifestyle.

Sashay Magazine is a magazine for women ages 25-55+ who are engaged in their world as a 21ster, that is, as individuals who utilize technology and the spirit of independence to successfully manage work, travel, pursuit of dreams, personal time and family. To further engage and support the community, Sashay Magazine is passionate about raising awareness and money for lung cancer, as well as maintaining Inkwell Alley, a non-profit to promote artists, writers and entrepreneurs.

“A rugged, real and refined 21st century woman is someone who has found happiness in balancing the corporate ladder and her family. She loves to travel, is well-educated, and isn’t afraid to speak the truth. I like to think of it as a cross between June Cleaver and Jane Jetson—the best of both worlds.” says Shirley Bass.
Partners of Sashay Magazine

CEO/Chief Creative Officer-Shirley Bass is an award-winning creative director who has worked at Augusta Magazine for over 12 years. She has illustrated for Augusta Magazine and Lounge Magazine as well as created the prototype and branding for the new Augusta Family Magazine. She has received the George B. Rae Award from Mohawk Valley Community College for top design student. She graduated with a B.S. in Graphic Design from The College of Saint Rose in Albany, NY, with high honors. Bass has received several gold, silver and bronze awards from ADDY, MAG Awards and Georgia Press Association as well as a Citation of Excellence. Her lifelong dream has been to launch her own magazine. Bass, Dutcher and Belangia have teamed up with a passion to empower women through the launch of Sashay Magazine; they look forward to making a difference.

Executive Editor-Monica Dutcher graduated with a B.A. in English from the University of South Carolina-Aiken, where she received the Oswald Freshman Writing Award and the Kaplan Award for Excellence in Expository Writing. She has written for Augusta Magazine, Augusta Family Magazine, Easy Street, Welcome Aiken, The Augusta Chronicle, The Aiken Standard and Open Minds Quarterly. Dutcher has just finished her first book, Faces, and looks forward to its publication.

Managing Editor-Grace Belangia graduated with a degree in Political Science from the University of California, Los Angeles. She received her Masters of Science degree in Mass Communications from San Jose State. During the past 15 years, she has successfully balanced a career in journalism, writing, teaching, event planning and marketing with motherhood and community leadership. She has written for the Augusta Chronicle, Metropolitan Spirit, and is a monthly columnist for Augusta Family Magazine. Belangia has worked as Associate Editor of Augusta Magazine, but after a while preferred a more flexible schedule and now looks forward to traveling, writing and speaking to women across America.

Contact: For more information, contact Shirley Bass at 803-292-4242, or via email at shirley@sashaymagazine.com. Visit www.sashaymagazine.com.