Sonson® is a luxury bow tie brand focused on providing dapper, handcrafted, accessories.The brand exists to attract professional and fashion forward customers seeking to connect and build relationships.

Established in Oakland, CA to fill the void of providing fashionable and unique timeless gifts. Our mantra, "one son to another,"™ is the foundation that we are built on.  This relationship building is woven into the quality of our products.

Every individual needs a statement item that tells a story—a story with a connection from ones son, father, brother, uncle or significant other. We specialize in luxury bow ties made of leather, fur, bling and more—making it a more exclusive product. Each luxury bow tie is packaged in a signature keepsake wooden box, perfect for neatly storing our products and providing memories that can be passed from "one son to another."™