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FOR IMMEDIATE RELEASE

3D TELEVISION PRODUCTION DEBUTS IN DFW

Studios 121 teams with Atlanta and Southlake companies to offer affordable 3D television production solutions for DFW businesses.

FORT WORTH, Texas on March 23, 2010 at Studios 121, Texas premier full-service production company and media broadcasting facility, has teamed with 3DigitalVision (Atlanta, Georgia) and Digital Resources (Southlake, Texas) to create affordable stereoscopic 3D television production and equipment solutions for DFW area companies desiring to market their companies using 3D video. Studios 121 will host an invitation-only 3D television production and technology fair this Thursday, March 25th from 6:30PM to 8:30PM at its Fort Worth location. Contact Studios 121 to be added to the invitation list.

Studios 121 has partnered with Digital Resources for this event to provide 3D television screens.  Digital Resources is a leading system integrator and engineering service contractor of professional audio, AV, and broadcast video system solutions.  Studios 121 has formed a strategic alliance with 3DigitalVision to produce stereoscopic 3D television content.  Michael Fletcher, chief executive officer of Studios 121 stated, a We chose 3DigitalVision because they have designed and built a custom 3D High Definition camera production unit, allowing them to produce amazing 3D content that is both brilliant and affordable.The 3DigitalVision unit is light and rugged enough for documentary films, yet adequately refined for studio shoots. Its beam splitter technology allows for shooting everything from an amazing close-up of a butterfly to a spectacular vista.

3D enabled televisions are currently available at Best Buy and other national retailers, and consumers have already begun embracing 3D television. Sony expects to sell a total of 25 million 3D television sets in the fiscal year ending March 2011, and expects 1 in 10 of the sets sold over the next fiscal year to be 3D. Samsung and Panasonic, on the other hand, already introduced their 3D units this month, along with special offers for Blue Ray DVD players and viewing glasses. Panasonic's first supply of 3D plasma televisions reportedly sold out across the country in the first week alone. The rising popularity of 3D televisions is accurately depicted by a recent online poll conducted by the consulting group UGC, which indicates that 25% of all consumers plan to purchase a 3D television within three years.

3D fans are excited that this Wednesday night, March 24, 2010, U.S. based Cablevision will treat early 3D TV adopters to a hockey game featuring two New York teams - the Rangers and the Islanders. Cablevision's MSG network is calling it "the first network hockey telecast ever produced in 3D."  Meanwhile, ESPN plans to launch its own 3D TV network, entitled ESPN 3D. This network will showcase at least 85 live sporting events during its first year, which is scheduled to start with the first 2010 FIFA World Cup match. ESPN 3D will also produce and air a 3D MLB Home Run Derby on July 12th during the All-Star break. Similarly, U.K. based Sky 3D will broadcast a 3D Chelsea vs. Manchester United game on April 3rd. Discovery Networks, another global programmer, already announced the 2010 launch of their 3D network, as well.  

Studios 121, Inc. is a privately-held Texas corporation located at 6125 Airport Freeway in Haltom City, Texas (Fort Worth). The company is a 43,000 sq. ft. facility comprises offices, production studios, editing suites, satellite uplink, fiber connectivity, downlink antennas, and other media equipment and services. Additionally, Studios 121 offers full-service production, website development and 24-hour master control and uplink for TV, cable, and private networks.  More information about the company can be found by visiting www.Studios121.com.

Company Contact:
Crystal Barfield
Client Services
Studios 121, Inc.
817-222-1234
Crystal@studios121.com