About |
Before I became a graphic designer, I worked as a freelance makeup artist for twelve years. It was my introduction to owning a business after having served in the military. I loved the work. I set myself apart from my competitors with not only my skill but my gentle approach, nurturing nature and work ethic. I got to work with some of Australia’s best fashion designers, photographers and models and it was an exciting world to be a part of. However, looking back over those years, I wish I had invested in good brand development and design with a professional, because I didn’t know how to brand or communicate my point of difference. My small business journey would have been more profitable (yes, more cake please!) more enjoyable and so much easier if I had hired a brand designer.
My graphic designer journey started out in 2011, when I began learning logo design. For some years I freelanced as a logo designer; serving clients worldwide - completely self-taught. But after gaining formal qualifications in graphic design, I found my groove and passion in brand design and decided to open a branding studio of my own.
And now, that’s where my zeal is - helping entrepreneurs, solopreneurs and small business owners such as yourself, to uncover your own zest and bake a sweet brand that colours and flavours your world, serves your customers and makes an impact, without the struggle of doing it all on your own.