An intimate, inspired, under-the-radar destination for opinion-makers and those looking for bespoke, reliable and  immediate contemporary travel ideas, is the definitive city guide for the mobile generation. Available online and downloadable on your mobile phone using GPS technology to locate you within a city,  is a pocket concierge that gives you filtered, relevant ideas based on your location and tastes, then directs you to the  door of your destination from wherever you are standing; a city guide unlike any other.   


Within 2 weeks of launching in Berlin in April 2008, was selected as an Apple Staff Pick and chosen as the  future of traveling in The Guardian's A-Z of 2009. Previous collaborations include Vanity Fair for Berlin Mercedes  Benz Fashion Week, Cophenhagen's DOX festival, the 59th International Berlin Film Festival, the 2009 MTV Europe Music Awards and Bread and Butter '09 in Barcelona. 


Unlike is currently live in 11 cities including Berlin, London, Vienna, Copenhagen and Barcelona, with plans to launch a Cape Town guide in early 2010, while the unlike 

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