With the recession forcing many retailers to pull down their shutters, retail high streets in many cities and towns around the country are beginning to resemble ghost towns. The retail sector is being hit hard. Run down, boarded up vacant units are having a massive, negative impact on our retail high streets and shopping malls. Not only are they unattractive to buy or rent they are unappealing looking to shoppers and visiting tourists, and thus are having a direct negative impact on the survival of existing retailers by effecting footfall.
The Virtual Shopfronts address all these issues and more and they are an immediate solution to the problem!
This simple and cost effective approach is receiving huge interest from our target market and has been installed in a number of locations around Ireland (see photos below). The Virtual Shopfronts give the impression that the vacant shop unit is actually occupied. Apart from being visually attractive and extremely realistic, they are an ideal way to show the potential of empty retail units. They animate the retail streetscape and clean up deteriorating vacant units and as a result they have a direct positive impact on local retailers. They inspire new businesses to setup and by making them interactive to the public they increase business & footfall to neighbouring retailers.
We have made the Virtual Shopfronts interactive through QR code technology. By encouraging and incentivising the public to interact with our Virtual Shopfronts, not only can we increase business for existing retailers in the area but we can collect valuable data that will maximise the chances of letting or selling the vacant premises.
VIRTUAL SHOPFRONTS – WHAT THEY ACHIEVE
• SELLING / LETTING of vacant retail units QUICKLY.
• REVERSING the NEGATIVE IMPACT of deteriorating shop frontages.
• Bringing VIBRANCY and POSITIVITY back to our high streets & shopping malls.
• CLEANING & FRESHENING up our retail streetscapes.
• INSPIRING startup & expanding businesses.
• INCREASING FOOTFALL through interactive technology.