Journalism and Photography Experience: The Whole Picture and Heidi Melocco can help with journalism, public relations writing, web design, editing, and photography needs. Melocco has a great team of experienced writers and designers.

As the company's principal, Melocco holds a bachelor's degree in English (from Ohio Wesleyan University) and a master's degree in journalism (from the E.W. Scripps School of Journalism at Ohio University) with a concentration in magazine and photo editing. At the latter, she was named Master's Student of the Year for 2000. Her stories and photographs have been see in publications such as Western Horseman, Horse & Rider, The Trail rider, and America's Horse. She served as Assistant Editor at Horse & Rider working under notable role models Jennifer Denison, Rene Riley and Kathy Swan. She's also been on the staff of John Lyons' Perfect Horse and been published in the NRHA Reiner, and The Paint Horse Journal, to name a few. Melocco taught college students to write after actively collecting information from many sources during a 2004 professional visit at Colorado State University. Melocco is an author of Goodnight's Guide to Great Trail Riding, Western Horseman's Understanding Lameness, Legends 6 and a contributing photographer for The Revolution in Horsemanship (by Rick Lamb and Robert Miller, DVM) and Breed for Success (by Rene Riley and Honi Roberts). Melocco is a member of American Horse Publications and the Equine Photographers Network. Melocco's photos have won multiple titles including awards from the Equine Photographer's Network and an AIM Award. Melocco is also the producer and director of Horse Master with Julie Goodnight on RFD-TV.