About

Xeric is one of the most successful watch brands on Kickstarter. We started out as watch collectors, and it’s our passion to create surprising timepieces.

The team behind Xeric is also responsible for Watches.com (formerly Watchismo). Founded by brothers Mitch & Andrew Greenblatt who are modern horological collectors with a passion for unique timepieces. They’ve been searching the globe since 1999 discovering obscure, unique brands that you’ve probably never heard of as well as carefully curating the brands you love. A watch is a single form of art, design and personal expression. They have a long-standing mission of providing extraordinary and affordable timepieces to adventurous enthusiasts.