Inspired by turning ‘Cultural Trends into Profits,’ XL Alliance is a cross-channel and cross-cultural marketing and strategy firm specializing in cultural intelligence™, shopper marketing, digital innovation and through-the-line marketing to win in today’s highly diverse America.

With offices in Denver, New York, Los Angeles and Bogotá, Colombia; the company is lead by a unique management team of 100% former corporate clients now serving clients. The company was co-founded in 2009 by recognized shopper marketing experts Armando Martin and Manny Fields, former Johnson & Johnson executive Enrique Arbelaez and World Economic Forum Young Global Leader and recognized CNN and MSNBC media contributor Liliana Gil Valletta.

XL  offers a full range of winning cross-cultural solutions to clients like Kroger Co., Valeant Pharmaceuticals, Diageo, L’Oreal, Post Foods, The Coca-Cola Company, among others. XL is a Certified Minority Owned Business. www.xlalliance.com.