About

Founded by Yara Abaza, YA Graphix is a World-Class Neuromarketing Agency dedicated to transforming consumer experiences and maximizing large corporations' return on investment (ROI). Driven by our core values; Integrity, Creativity, and Innovation, we help corporations achieve brand impact through neurologically driven, ethically focused strategies.

In our digital era, the ethical use of personal information has never been more crucial. As large corporations harness vast amounts of user data through Artificial Intelligence (AI), issues like:
· Data breaches
· Weak privacy protections
· Security vulnerabilities
...are rapidly escalating. Unsuspected data collection diminishes consumer trust and brand credibility suffers.

At YA Graphix, we arbitrate manipulative AI practices via human-centric marketing. Our neuroscience methods equip corporations with marketing that rebuilds trust.​

Instinct Intelligence™ (II)
Our proprietary system, II is a neuroscience apparatus for understanding the emotional triggers that drive consumer decisions. With a 100% success rate in Segmentation, Targeting, and Positioning (STP), II consistently drives conversions.

In addition to II, we leverage a suite of advanced, real-time, non-invasive technology that provides supplemental insights.

Electroencephalography (EEG)
By measuring brainwaves in real-time, EEG helps us understand not only what consumers think, but how they physiologically respond. This data allows us to continuously refine your marketing until we achieve the desired impact.​

Eye Tracking
Built directly into our display devices, Eye Tracking issues real-time insights into where consumers focus their attention. Analyzing this data allows us to optimize user engagement.​

At YA Graphix, we do not simply collect data—we decode consumer behavior. Transforming subconscious insights into data-driven strategies is what separates us.