The pride of our heritage and especially our lovely African patterns is the inspiration behind YaYa+Rule. Our goal is to showcase these prints, YaYa+Rule offers you warm yet subtle African pattern apparel and accessories that you can easily integrate into your wardrobe. This is an opportunity to introduce our African-Inspired clothing line to men and women who want to show their pride in a casual way. Our mission is to be part of a dynamic movement promoting an amazing continent and its rich culture, and building a bridge to unify the Black diaspora.