Wildlife Education, Ltd. (WEL) has been publishing award-winning books and magazines for children for over 35 years and has inspired millions of children with wild learning fun. Zoobooks is the flagship publication for kids 6-12 years old, followed by Zootles for kids 3-6 and Zoobies for kids 0-3. All three titles focus on animals, with each edition detailing a different animal or animal group. The WEL mission is to transform a child's love of animals into a love of learning, particularly about science and the environment. WEL hopes to improve the world, one child at time.