About

Easypurl is a full-featured, cross-channel marketing platform built for brands, agencies, and print partners who want to deliver one-to-one, personalized experiences at scale. With Easypurl, marketers can:

Generate Personalized URLs (PURLs) and unique QR codes for every individual recipient, embedding names or data directly into the URL to boost response and engagement

Design dynamic, personalized landing pages that adapt content (e.g. greetings, images, offers) based on each visitor’s data — no HTML skills required


Integrate multichannel outreach — combining direct mail, email, inbound SMS, campaign calls/IVR, and postal tracking (via intelligent mail barcodes) — all through a unified interface

Track and report performance in real time, allowing marketers to drill down to each campaign, channel, or even individual prospect level to monitor interactions and ROI

Offer white-label and reseller options, enabling agencies and print houses to use or resell Easypurl’s engine under their own branding

Provide campaign services and support ranging from strategy and creative to execution and integration (CRM, APIs, etc.)

Founded in 2006, Easypurl is part of the Experiture family of marketing platforms and has helped hundreds of clients run tens of thousands of PURL campaigns.
With its personalization engine at the core, Easypurl brings together the precision of direct marketing and the engagement potential of digital to help companies increase response rates, drive conversions, and build lasting customer relationships.