We make shampoo for those who have skin conditons such as eczema, psoriasis, dermatitis. We use only 100% natural ingredients like soapnuts, decyl polyglucose, vegetable glycerin, apple cider vinegar, jojobo protein, pro-vitamin B5, potassium sorbate and citric acid. We care about our product so much we sometimes make special or custom orders depending on our customers needs. It's an affordable shampoo costing only $13 for 16 oz. We also make conditioners, lotions, and body wash. Our ingredients is what sets us apart. We never use sulfates, parabens and we are 100% vegan.