About

Cent Capital is a New York-based Wealthtech and AI fintech startup dedicated to solving the global crisis of financial anxiety through intelligent technology. We believe finance is broken for the majority of people, creating stress and exclusion. Our mission is to build the intelligent, empathetic financial partner that everyone deserves.

Our core product is a Generative AI-powered platform that offers an automated and personalized PFM (Personal Financial Management) tool. For consumers, our AI co-pilot automates tedious tasks like budgeting and expense tracking, finds savings, and provides hyper-personalized insights to build healthier financial habits.

For businesses, our platform is delivered as an embedded finance solution. We partner with neobanks, credit unions, and other financial institutions via a secure API, allowing them to integrate our white-label solution directly into their apps. This helps them dramatically increase customer engagement, reduce churn, and boost LTV.

Our founding team brings together a unique convergence of expertise from elite quantitative finance (The D. E. Shaw Group), global go-to-market strategy for AI (Amazon AWS), and hyper-scale, secure engineering (Visa).