About

Derived from Colonial India’s armed forces, ‘mufti’ is a term used for casual dressing, as opposed to wearing a uniform.Mufti is one of the most leading brand across the globe in Men's fashion industry. Currently, the brand is available in approximately 110 LFSs (large format stores), 1400 MBOs (multi-brand outlets) and 250 EBOs (exclusive brand outlets) pan India.Marketed and distributed by Credo Brands Marketing Pvt. Ltd., Mufti was the brainchild of Mr. Kamal Khushlani, founder and CEO of the company.Mufti was launched in 1998 with one driving ambition, to provide an alternative dressing solution, that didn’t conform to the ‘uniform’ codes of mainstream fashion.
Mr. Kamal Khushlani started manufacturing shirts and fell in love with fabrics and colors, he became an expert in conceiving beautiful products conveying both international codes and Indian spirit. Soon all Bollywood stars were seen sporting Mufti.