SMARTASSISTANT is the globally leading technology platform for businesses to offer personalized, interactive expert advice across all touchpoints (Guided Selling). The solution offers a WYSIWYG backend that allows anyone to easily create and optimize interactive SMARTASSISTANT digital sales assistants and share expert advice with help-seeking shoppers.

Today, SMARTASSISTANT is used in over 100 different product categories and powers retailers and service providers with intelligent decision support to increase customer satisfaction and sales.